The Company sells its products worldwide through its retail stores, online stores and direct sales force, as well as through third-party cellular network carriers, wholesalers, retailers and value-added resellers. In addition, the Company sells a variety of third-party Apple compatible products, including application software and various accessories through its retail and online stores. The Company is committed to bringing the best user experience to its customers through its innovative hardware, software and services. Unique ability to design and develop proprietary hardware, software, applications and services Apple Inc.
This case begins by describing Apple's near bankruptcy during the s, and its remarkable turnaround under Steve Jobs since The competitive landscape in the PC industry is outlined and Apple's key strategic decisions during the s, including Jobs' strategic actions to accomplish Apple's turnaround are noted.
Apple's culture, approach to strategic human resource management, and innovative capacity are explored, including Apple's approach of 'deep collaboration'. A key strategic issue noted in the case is Apple's strategy of maintaining a proprietary, integrated system of hardware and software which is in contrast with the approach of most other technology firms.
The case ends with a forward-looking section, and by reiterating Apple's strategic challenges by There is always a need for good strategy cases, which cover essential concepts such as industry analysis, alignment, competitive advantage, leadership and innovation.
We chose Apple Inc for several reasons: This enabled us to go beyond the usual constraints of published information to gain a more detailed view of the company without the need for field research.
On the other hand this abundance of material about Apple demanded a careful and selective navigation through a sea of information so that a balance was struck between the various foci of the case.
Teaching the case The Apple Inc case is versatile; it can be used at various levels of participants undergraduate, postgraduate or executivesand for a variety of themes or courses strategy, leadership or innovation.
The teaching objectives are to: Engaging students Educator comment I use this case on two executive courses at Ashridge: The case works well because Apple is such an incredible story.
The case provides an excellent overview with enough detail for participants to engage in the classroom. This engages students and creates robust debate with different sections of the class taking opposing views on the dilemmas posed.
Advice for case writers Our key advice to fellow case writers is to write a high quality teaching note since this influences the extent to which your case is adopted by other educators. Secondly, it is helpful to update cases periodically to ensure they remain relevant.
Given the fast moving nature of the technology and consumer electronics industries we updated the Apple case after 3 years; in this context the change of leadership was an important milestone.
The teaching objectives and overall structure of the case did not change substantially. Thirdly, choose a case that involves dilemmas where there are no easy answers, and pose these dilemmas in the narrative directly or indirectly; this ensures robust debate and engagement in the classroom.
Finally, keeping a balance between depth and breadth is important:Strategic management at APPLE Inc. Conclusion It is concluded from the strategic management analysis at APPLE Inc. that technological industries are never easy to compete with. They have a lot invest at R&D and have to be proactive in order to compete with their competitors in the industry.
As for APPLE is concerned they have been working. Strategic Management for Nonprofit Organizations: Theory and Cases [Sharon M. Oster] on caninariojana.com *FREE* shipping on qualifying offers. Nonprofit organizations in the U.S. earn more than $ billion annually, and number over a million different organizations.
They face increasing competition for donor's dollars and many of the issues they confront are similar to those confronted by for. Apple is the best company in the world. It's producing the best products on earth, and delivering record-breaking earnings results.
So what can other companies learn from Apple. Apple’s generic strategy, based on Porter’s model, aligns with the company’s intensive growth strategies.
In particular, the intensive growth strategy of product development is key to fulfilling this generic strategy and supporting Apple’s success. Bureaucratic Management Theory: Definition & Examples The Strategic Management Process Business Case Study: Apple's Management Style Related Study Materials.
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